The OBEY brand has a unique origin story that intertwines art, activism, and streetwear. It was founded in 2001 by Shepard Fairey, a street artist and illustrator, as an extension of his work in activism1. The brand’s name and philosophy are inspired by the 1988 cult classic film “They Live” by John Carpenter, from which OBEY appropriates themes and images for its clothing designs1. […]